With podcasting on the rise and more people listening to podcasts than ever before, businesses are eager to jump in. However, if you have decided to launch a podcast for your company, you face an important choice: what format should you choose? The easiest...

The partnership play: How to grow your audience by borrowing someone else’s
Anyone who’s ever tried growing a following from scratch has experienced that feeling of speaking into the void. You commit to building a brand, pick a platform, and start pumping out written, audio, or video content, hoping (maybe even praying) that the right people...
7 Reasons to start a podcast for your coaching business
Many coaching businesses require trust from their customers. Here are 7 ways you’d benefit from having a podcast.
Podcast marketing guide: How to promote your company’s podcast
A comprehensive guide to marketing and promoting your podcast. What it is, why it matters, and 5 tactics you can start using today.
Podcast promotion: How to grow your audience (+5 tactics to try)
Learn how to grow your podcast audience through data-backed observations and 8 action items you can do right now to see results.
What full-service podcast production means to me: Thoughts from a producer 10 years in the business
Full-service podcast production means many things to different people. Jeff reflects on what it means to him after 10 years in the business.
How to get guests on your podcast: The 4-step guide for a perfect interview
Learn what makes a good podcast guest, how to find the right person for your interview, and tips on increasing the chances of the potential guest saying yes.
Why you should ignore most advice about podcast trailers (and the advice you actually need!)
Podcasting keeps growing and podcast trailers are becoming a way to get new listeners. However, most advice on making trailers won’t help you. .
Stop wasting content: What Power Rangers can teach you about content repurposing workflows
The Power Ranger-inspired process that shows you exactly what to focus on, when to focus on it, and how to delegate the rest to get no more wasted content.
The top 5 reasons you should outsource your podcast interviews
Podcasting is a beneficial but time-consuming medium for many companies. Fortunately, you can outsource more than you realize. In this article, learn how and why you should outsource your podcast interviews.